INITIATIVE RECIPE: FSG Livery Activation
Initiative Name: Financial Services Group (FSG) Livery Mobilisation
Strategic Alignment
Lining up with the wall and the shortlist spreadsheet:
The UnSquared Wall - The Ideas Bank and Initial Shortlist
Current State
Assets:
16 Livery companies in FPS sector
~5,000 individual members employed by City firms
Existing (fragmented) education and mentorship activities
Annual chair rotation (new chair incoming)
Stated desire to brief Lord/Lady Mayor
Problems:
Lady Mayor "not impressed" with current briefing quality/format
No meaningful plan to leverage 5,000 members
No coordination mechanism between Livery education efforts
No systematic connection between FSG and the firms employing members
No structured input to overseas visit agendas
What the Lady Mayor Does
Total Lady Mayor time commitment: Approximately 3-4 hours across the term, plus the initial blessing conversation.
What Others Must Deliver
Emissary Role (Mike Yershon)
Mandate: Act as Lady Mayor's representative to FSG for the 2025-26 term.
Deliverables:
Reformed Briefing Format (Month 1-2)
Meet with the Lady Mayor to capture what she would have wanted to receive
Design a one-page briefing template: three priorities, three asks, three offers
Present to the FSG chair for adoption
Member Mobilisation Plan (Month 2-4)
Audit current member engagement across 16 companies
Identify 2-3 high-impact activation options (see proposals below)
Present the recommendation to FSG for a decision
Education/Mentorship Coordination (Month 3-5)
Map existing programmes across the 16 Liveries
Identify overlaps, gaps, and consolidation opportunities
Propose a unified "FSG Schools Programme" branded under the Lady Mayor's term
Firm Wish List Mechanism (Month 4-6)
Facilitate FSG engagement with 10-15 major firms employing members
Compile overseas visit priorities and blockers
Format as an actionable brief for SABTAC and overseas visit planning
Decision Required
From Lady Mayor:
Does she bless your appointment as her emissary to FSG for the term?
Will she allocate 30 minutes to describe what she would have wanted from FSG briefings?
Will she commit to one convening session with FSG chair + firm representatives (90 minutes, Month 4-5)?
From You:
Are the KPIs acceptable?
Is the time commitment (estimated 2-3 days per month for 6 months) feasible?
From FSG:
Will they accept an emissary model?
Will they adopt a reformed briefing format?
Will they commit to one member mobilisation pilot?
Next Steps
Lady Mayor blesses emissary appointment (conversation with you + Josh)
You secure an introduction to the incoming FSG chair
Lady Mayor provides 30-minute input on desired briefing format
You present the reformed format to the FSG chair (Month 1)
FSG adopts format; first briefing delivered in new style (Month 2)
Parallel work begins on member mobilisation and education mapping
This structure separates what the Lady Mayor must do (minimal, high-leverage) from what the emissary and FSG must deliver (substantial, operational). The "blessing" model is preserved.